MY ROLE | Logo, typography, promotional materials, web graphics
Cole’s Guitar Lessons curriculum is tailored to all age groups, skill levels and music genres - from five-year-olds and teenagers to hobbyists and seasoned players. Local competitors lack a strong brand presence or appear overly upscale. Design an unmistakable identity that feels fun, trustworthy, unpretentious, and organized.
Cole’s Guitar Lessons has become one of the most successful guitar teaching companies in Vancouver. The growth of the business has matched the evolution of the brand and over time the client has been able to collect feedback from students, confirming the branding was a factor in choosing Cole’s Guitar Lessons over other guitar teachers.
Logo | Logo is in the form of stamp, implying legitimacy, accomplishments and achievements.
Font | Contrasting typefaces entail playfulness with structure.
Colour | A simple colour scheme of black & white is energized by orange accents adding warmth and excitement.
Raymond StoriesIllustration, Design, Print
Black MountainBranding, Illustration
Colouring BooksIllustration, Story, Design, Print
TeldonRebrand, In-house Team Project
Music ArtworkArtwork, Design
Corporate CalendarsDesign, Illustration, Print
CalendarsDesign, Illustration, Print
Johnston's PorkDesign, Illustration, Print
Employee ManualsDesign, Illustration, Print
Home By Design MagazineMagazine Logo